Late Night In The Morning provides a daily clip of what you missed in late night television so you can enjoy your beauty rest without missing out on the laughs. Today: Jimmy Kimmel introduces Uber Mom.
Apparently, Uber is expanding its behind-the-scenes work in order to suck even more data from ya. This time they want to gather personal data so they have the ability to send drivers that either know the rider, or can build a relationship with them.
This is something I can’t say I’m behind. You ever get into a car service with the pure intention of having absolutely no conversation? I do. That’s the beauty of Uber, you don’t even need to tell them where to go. I do often make conversation, but if I’m not feelin’ it and the driver asks me how my Uncle Danny’s doing…1 star.
Albeit, when it comes to social companies, collecting your personal data, it’s sort of the 75-year-old cigarette smoker effect…too late to go back now.
With that said, introducing Uber Mom.